Sell Out Guarantee

How does our ‘Sell-Out’ Guarantee work?

Hattons of London is the only company which offers its clients a guarantee that certain new-strike coins will completely sell-out. This ensures that coins will not be “drip-fed” into the market for years to come and creates the best conditions for upward movement in secondary market pricing.

Each range, for which a Sell-out Guarantee has been issued, is subject to a “Range Termination Date” – in the case of the 2020 VE Day 75th Anniversary Range this is 31st August 2020. At that time, any of the coins in the range that remain unsold will be melted down by an independent third party and certificated accordingly. Owners of all coins in the range will then be issued with a new personalised Sell-Out Certificate confirming the final distributed mintage. This may, of course, be lower than the originally stated mintage. What this means is that you are guaranteed to own a coin that has no surplus on the secondary market and you may well have bought yourself a major rarity of the sovereign series!